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SuperBest
As the first Danish supermarket chain, SuperBest took a great step forward in the field of digital marketing with its implementation of in-store TV. The solution supplied by Acrossmedia consists of app. 1000 screens in 190 stores - with 2 channels in each store. One channel displays product spots, while the other supplies consumers with news, information and entertainment. The objective is to guide, inspire and tempt consumers while they are shopping.
As a full-line supplier, Acrossmedia ensures that the SuperBest solution covers all aspects - from implementation to consulting, content creation and infotainment. Only the best in-store solution is good enough for SuperBest
Explains Managing Director at SuperBest, Frank Sørensen. read the inteview here Back to cases
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